Save the boobs

You must read this article from Broadsheet. Amazing...

You've seen this ad a million times before: There's a massive pool party going on, but one poor, timid dude is floating, alone and forlorn, on an inflatable raft. Suddenly, a bikini-clad hot chick makes a grand entrance, her ample breasts jiggling with every step she takes. Everyone -- men, women, a perplexing group of guys in sailor costumes who seem to fit a particularly offensive gay stereotype -- pause, mid-conversation, to gawk as she passes. The words "You know you like them" flash across the screen. Finally, the girl stops in front of the lonely guy, leans over, and shakes her boobs in his general direction. "Now," we learn, "it's time to save them."

I'm sure this agency thought it was very clever creating this ad, but it's just wrong on so many levels...